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Total Learning Concepts Selects Censeo Corporation's Online Assessment Technology to Increase Learning and Build Accountability

May 2005
MAITLAND, FL – A new partnership between Boston-based learning solutions provider, Total Learning Concepts (TLC), a Publicis Healthcare Communications Group company, and online employee assessment company, Censeo Corporation, will offer TLC customers access to powerful assessment delivery and reporting capabilities designed to increase the effectiveness of learning.

Using Censeo’s assessment technology, TLC is uniquely positioned in the training marketplace by offering their pharmaceutical and biotechnology clients with a more strategic, measurement-oriented approach to learning. Going well beyond innovative approaches to content delivery, Censeo’s technology offers TLC’s clients the following advantages:

- A robust method for delivering online knowledge tests related to specific training modules

- Real-time feedback for learners, detailing scores, areas for improvement, and specific actions for improving knowledge

- A centralized repository that tracks assessment completion and performance levels

- Robust aggregate analysis capabilities designed to uncover group knowledge gaps

- Detailed item analysis of all test questions to analyze item difficulty and response distributions

Commenting on the partnership, Censeo President and CEO Ron Gross stated, “This is great example of two well-respected players in the learning and development field coming together for the benefit of current and potential clients. This partnership is a true value-add for companies desiring to take their training to the next level through assessment.”

“Total Learning Concepts is committed to helping our clients achieve measurable real-world results,” said Total Learning Concepts’ President and COO, Shelley Spencer. “The TLC/Censeo partnership will allow us to expand on this commitment and will enhance our focus on continuous and personalized learning programs that result in immediate impact.”

About Total Learning Concepts:
Total Learning Concepts, a leading provider of pharmaceutical and biotech sales training, merges the expertise of their 20 year legacy with training that is timely, innovative and groundbreaking. TLC has developed customized training materials used to launch more than 90 pharmaceutical products worldwide, many of which are industry blockbusters. TLC is committed to providing real-world training that can be practically applied for immediate results and outstanding impact. For more information regarding Total Learning Concepts offerings, contact Shelley Spencer, President and COO at 617-937-2833. The company’s web site is at www.tlconline.com.

For more information about Total Learning Concepts, contact:
Betsy Lane
(609) 896-4704
BLane@psellingsolutions.com

About Censeo Corporation
Headquartered in Maitland, Florida, Censeo Corporation helps clients select, develop and retain talent through the design and delivery of Internet-based assessment solutions.

For more information about Censeo, contact:
Marty Windsor
(407) 645-1600 x155
mwindsor@censeocorp.com

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